Michelin Partners with Porsche to Help Promote Road Safety for Kids

Michelin is proud to be a partner in the Porsche Kids Driving School as it fits well with Michelins ambition to deliver safer mobility. Globally Michelin is already involved with a number of activities to improve the safety of children on the road.

MICHELIN leads the way IN WRC

Jacques Morelli, the manager of MICHELIN’s rally programmes, was pleased with the performance of the hard-compound MICHELIN LATITUDE Cross H1 which was the only tyre authorised for the Australian round of the 2011 WRC: “Friday’s rain made the stages extremely slippery. The treads of the LATITUDE CROSS tyres became filled with compact mud and were unable to demonstrate their full potential with regard to grip. Even so, the event was able to continue, despite the fact rallies organised near Coffs Harbour are apparently frequently cancelled in wet weather because of the region’s clay-based tracks. The sun shone from Saturday onwards, though, and our tyres were able to deliver their usual performance.”

All-New BFGoodrich Rugged Terrain T/A Tyre for going even further! Ready For Adventure

Designed to take drivers to their next adventure, BFGoodrich Tyres introduces the Rugged Terrain T/A® tyre, the newest entry in BFGoodrich Tyres’ broad 4×4 and SUV tyre line-up.

The Michelin Man Celebrates his 113th Birthday and joins Madison Avenue Advertising Walk of Fame

The Michelin Man turned 113 years old in October and celebrated by being inducted into Advertising Week’s Walk of Fame as “Icon of the Year” in ceremonies at Time Square in New York.

Michelin 1-2-3 at World Solar Challenge

Michelin is proud to support the 2011 World Solar Challenge. For Michelin the event is about more than just being a sponsor; it is about fostering and supporting the innovation and development of more sustainable forms of transport that comes from the event.

Goodyear’s Air Maintenance Technology Named a Most Promising Future Technology

“While the technology is complex, the idea behind the AMT system is relatively simply and powered by the tyre itself as it rolls down the road,” said Jean-Claude Kihn, Goodyear’s chief technical officer.

“A tyre that can maintain its own inflation is something drivers have wanted for many years. Goodyear has taken on this challenge and the progress we have made is very encouraging,” said Kihn.

JAXQuickfit Offers Timely Advice to Motorists

December and January are typically the ‘holidaying months’, with many Australians about to jump into the car and head away for some rest and relaxation.

A worrying trend though, is that many motorists may take to the roads without having properly checked the condition of their tyres – particularly caravan, boat and camper trailer tyres.

Michelin Achieves Greater Energy Efficiency in Dundee

Speaking about the project, Control Techniques project manager Mike Barklie commented: “I measured actual cooling requirements and realised that there were further potential savings to be made by putting in variable-speed drives to match the supply of cooling water to demand. It was a major investment, but we have achieved a tremendously successful result that has a return on investment of less than three years.”